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The NFL has rules that restricts owners' involvement in gambling enterprises, and requires that one person own at least 30 percent of a team. Some of the brothers own shares of racetracks that now offer casino gaming.
Dan Rooney and the Steelers have repeatedly refused comment on the negotiations.
The four brothers have hired the investment firm Goldman Sachs Group Inc. to calculate the value of their shares, while Dan Rooney has turned to Morgan Stanley for guidance in the matter. Goldman Sachs estimates that one of the NFL's most successful franchises could be worth as much as $1.2 billion. Forbes earlier this month estimated the team's value at just over $1 billion.
Art Rooney Jr. said his brothers were consulting their financial advisers on Thursday and again Friday.
A sale of the team must be approved by 24 of the league's 32 owners.
[Associated Press;
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