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Sales of the PlayStation 3 fell to 1.1 million from 1.6 million the same period the previous year, while PlayStation Portable sales declined to 1.3 million from 3.7 million. Gadget prices have been dropping amid intense competition, making it tough for Sony to eke out profits. In contrast to its money-losing electronics and gaming units, Sony's entertainment divisions were profitable. Sales were up 6.5 percent at Sony Pictures Entertainment, which swung into the black from losses the previous year on the success of Hollywood releases such as "Angels & Demons" and "Terminator Salvation." Sales doubled at its music division after Sony Music Entertainment became a wholly owned Sony subsidiary in October, offsetting the damage from a sluggish global music industry. Best-selling albums during the quarter were Bob Dylan's "Together Through Life," Dave Matthews Band's "Big Whiskey and the GrooGrux King," and King of Leon's "Only by the Night," according to Sony. NEC, meanwhile, racked up a 33.8 billion yen ($356 million) quarterly loss as sales dropped 22.3 percent to 778.5 billion yen ($8.19 billion). But NEC said the downturn appeared to be easing. Sharp, the maker of Aquos flat-panel TVs, sank to a 25.2 billion yen ($265 million) loss for the April-June period, as a companywide effort to cut costs failed to offset plunging demand. Fujitsu reported a 29.1 billion yen ($306 million) loss for the fiscal first quarter, as quarterly sales dipped 11.3 percent to 1.044 trillion yen ($10.99 billion). Still, it raised its forecast for the full year through March 2010, citing rebounding demand for electronic components. Fujitsu now expects 25 billion yen ($263 million) in profit. Sony shares rose 6.8 percent to 2,505 yen ($26) in Tokyo. Nintendo jumped 2.6 percent to 26,820 yen ($282), while NEC gained 2.8 percent to close at 327 yen ($3.4), Sharp rose 3.9 percent to 1,029 yen ($10.8) and Fujitsu edged up 3.1 percent to 594 yen ($6.2). Earnings were released after trading ended on the Tokyo Stock Exchange.
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