AP exclusive: Playboy 'readers' get 3-D centerfold

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[May 11, 2010]  CHICAGO (AP) -- Playboy "readers" who can only imagine what it would look like if a centerfold jumped off the page are getting new specs to help them see into Hef's world.

The magazine's June edition hits newsstands Friday equipped with 3-D glasses.

Now the toy that has kids dodging dragons, meatballs and tall blue aliens at the movies will help adults focus on the Playmate of the Year.

Playboy founder Hugh Hefner admits he's not much of a 3-D enthusiast. But he says if there's something people would most like to see in 3-D, it's "probably a naked lady."

Playboy has seen circulation plummet from 3.5 million in 2006 to 1.5 million today. So it's trying new things.

Just a few months ago, Marge Simpson was the magazine's featured cover and centerfold model.

[Associated Press; By DON BABWIN]

Copyright 2010 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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