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Unilever said sales volumes increased in all regions, though prices were, on balance, flat. Profit margins increased in Europe due to cost cutting, but that was not enough to outweigh margin falls in North and South America, Asia and Africa. Price falls continued in Europe, "reflecting the high levels of promotional intensity in many of our markets," the company said. Unilever's acquisition of the personal care business of Sara Lee boosted the company's net sales, but "underlying" sales
-- a measure that strips out the impact of such fluctuations -- still rose 5.1 percent, the company said. Ice creams and beverages were the company's strongest growing category. The company cited the introduction of the Magnum brand in Indonesia and growth of Klondike in the U.S. In personal care, its second-best growth category, Unilever said Axe shower gels did well in the U.S., while Vaseline skin care products also grew strongly. Unilever also makes Hellmann's mayonnaise, Knorr soups, and an array of laundry products. Unilever is the world's third-largest consumer product maker after giant Procter & Gamble Co. and Switzerland's Nestle SA.
[Associated
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