Monday, January 10, 2011
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Playoffs' 1st 2 games set ratings milestones

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[January 10, 2011]  NEW YORK (AP) -- The playoffs' first two games set a slew of milestones for NFL television ratings.

HardwareThe Seattle Seahawks' 41-36 upset of the New Orleans Saints on NBC earned the highest preliminary rating for the early Saturday wild card game in two decades. The 18.3 overnight rating, with a 33 share, was the best since the Redskins-Eagles game during the 1990 season and up 8 percent from last year's Jets-Bengals matchup.

The network said Sunday the two-game average of 19.4/33 was the best on Saturday since the 1994 season for Lions-Packers and Chiefs-Dolphins.

The New York Jets' last-second 17-16 victory over the Indianapolis Colts earned the highest rating since the NFL began airing prime-time wild card games in 2002. The 20.8/33 was the best for any Saturday wild card game since Arizona-Dallas during the 1999 season. It was up 6 percent from last year's Eagles-Cowboys game.

Ratings represent the percentage of all homes with televisions tuned into a program. Shares represent the percentage of all homes with TVs in use at the time. Overnight ratings measure the country's largest markets.

[Associated Press]

Copyright 2011 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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