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It wasn't all rosy in St. Louis, though. Shurmur's offense was criticized for being too conservative. Many of Bradford's completions were short dump-offs. Shurmur was ripped following the Rams' 16-6 season-ending loss to Seattle, which cost them a playoff spot. In that game, Jackson had just 11 carries -- four in the second half -- and Bradford couldn't get things going.
Before joining the Rams, Shurmur spent 10 seasons in Philadelphia. He coached the club's tight ends for three years and then their quarterbacks, turning a raw Donovan McNabb into one of the game's best all-around quarterbacks.
Although he promised a "wide" coaching search, Holmgren only met with Shurmur, Atlanta offensive coordinator Mike Mularkey and New York Giants defensive coordinator Perry Fewell. Interviews with potential candidates Jon Gruden and John Fox never got past an exploratory phone call, and an expected meeting with Philadelphia offensive coordinator Marty Mornhinweg -- another Holmgren protege -- never happened.
Shurmur emerged as the front-runner in recent days and no one caught him.
His deep connections with Cleveland's front office certainly helped Shurmur's chances. He spent eight years working with Browns general manager Tom Heckert in Philadelphia. Shurmur never worked directly with Holmgren, but he learned the West Coast offense Holmgren prefers under Eagles coach Andy Reid, one of the Cleveland president's closest friends.
"I have the utmost respect for coach Holmgren and Tom Heckert, and I am impressed with the direction in which they have this franchise going," Shurmur said. "I have known Tom for most of my pro coaching career, and while we were in Philadelphia, he and I developed an outstanding relationship.
"I am looking forward to this challenge and can't wait to get started in helping to build the Browns back to one of the elite teams in the NFL."
Shurmur's agent, Bob LaMonte, who also represents Holmgren and Heckert, arrived Thursday to finalize a contract and the sides only needed a few hours to work out details. Terms of Shurmur's deal were not immediately available, but it was expected to be a four-year package.
Holmgren began his first coaching search promising that head coaching experience would not be a requirement for Mangini's successor. He kept his word.
Shurmur's arrival was greeted with mostly a collective yawn by Browns fans, who have grown weary of change. Now, they have to trust Holmgren's keen eye for coaching talent. Holmgren, after all, is the one who hired an up-and-coming Gruden and Reid. He's also had seven other current or former NFL coaches on his staff, including Mornhinweg, Steve Mariucci and Dick Jauron.
Holmgren's taking a chance with the unproven Shurmur, but he's seen it work before.
[Associated Press;
Copyright 2011 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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