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"It was just a difficult economic time," Heisner said. "That's the only way I know how to express it." Dippin' Dots, which sells cryogenically frozen beads of ice cream, markets itself to stores, as well as a number of amusement parks across the country, theaters and malls. In the bankruptcy filing, the company listed about $20.2 million in assets and more than $12 million in liabilities. Dippin' Dots listed $27.7 million in income through September, $26.7 million in income in 2010 and $33.8 million in 2009. Curt Jones, a microbiology graduate of Southern Illinois University in Carbondale who now lives in Nashville, Tenn., created the ice cream beads in 1988. After having to sell a car and raid savings to keep going, he grew the business to nearly 2,000 locations across the country, from mall kiosks to amusement parks and stadiums. The ice cream is stored at 40 degrees below zero and sold at 20 below zero. Jones, who dubbed Dippin' Dots the "Ice Cream of the Future," resumed daily control of the company in 2009, with the aim of restructuring it to maintain profits even if sales dropped. In making the move, Jones dismissed President Tom Leonard and Operations Vice President Dominic Fontana. Leonard had run luggage maker Samsonite before joining the company. The company had made no mention of the bankruptcy on its website or Facebook page as of Friday afternoon.
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