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AT&T creates new prepaid wireless business

[May 10, 2013]  ALPHARETTA, Ga. (AP) -- AT&T is expanding in the prepaid wireless niche with the launch of a new brand -- Aio Wireless.

The new subsidiary will offer nationwide wireless service to value-conscious customers interested in unlimited talk, text and data plans without an annual contract.

Aio launches Thursday in select stores in Houston, Orlando, Fla., and Tampa, Fla. AT&T plans to roll out the service in multiple markets across the U.S. over the next year. The company will offer three rate plans ranging from $35 to $70 a month.

Aio follow's T-Mobile's decision in March to move away from contract-based plans to appeal to more consumers.

[Associated Press]

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