The Get Covered Illinois website opened on time at
12 a.m. CST Tuesday, Oct. 1. As of 6 p.m., more than 76,653 visitors
had come to the online marketplace; 71,046 of them were unique
visitors. Page views totaled more than 452,538, with visitors
continuing for an average of six page views per visit.
"With a project of this magnitude, there was no accurate way to
predict what our Web traffic would be," said Jennifer Koehler,
executive director of Get Covered Illinois. "But with that said,
today's numbers certainly validate the strong interest in health
care in Illinois, and we're glad to be able to service it. It also
validates our strategy of education, since all this has come with
basically no advertising. So we are overall very, very pleased."
Only a handful of early and minor glitches were reported,
affecting a very limited number of consumers. All minor glitches
were reported and fixed by early afternoon.
"The site has performed incredibly well, the way we designed it
to," added Koehler.
Additionally, the state received more than 4,000 online
applications submitted on the Application Benefits Exchange, or ABE,
portion of the Get Covered Illinois site, which directs qualified
applicants to Medicaid, with 2,200 submitted already for processing.
The help desk received more than 779 calls as of 6 p.m. Calls
were answered in an average speed of six seconds, and callers were
online with help desk specialists an average of six minutes.
[to top of second column]
There is steady interest, as judged by customers at grantee
community organizations Tuesday. Most consumers are reportedly doing
exactly as state officials hoped -- coming in to be introduced to
the process, the website, the navigators and making appointments
over the next few weeks as they become educated on the site and come
back with prepared questions and more ready to enroll.
"We know this is not nearly the same as buying a gallon of milk,
a new pair of shoes or anything in daily life," said Brian Gorman,
director of outreach. "Shopping for health insurance is brand-new
for more than a million Illinois residents, and it will take
education and time to get comfortable with this new process. But we
are thrilled to see today that process of understanding the right
plan for them and their families started in earnest in locations all
across Illinois. Consumers responded to our ask -- which was to meet
their community partners, understand the resources available and get
an appointment when they are ready to get covered."
Follow Get Covered Illinois on:
[Text from file received from the
Illinois Health Insurance Marketplace]