Technology news website Re/code, which reported
news of the deal earlier, said the price was $400 million,
without disclosing where it got the information.
A Google spokesman declined to comment on the price. DeepMind
representatives could not be immediately reached for comment.
Founded in London in 2012 by Demis Hassabis, Shane Legg and
Mustafa Suleyman, DeepMind uses general-purpose learning
algorithms for applications such as simulations, e-commerce and
games, according to its website.
Google, which is working on projects including self-driving cars
and robots, has become increasingly focused on artificial
intelligence in recent years.
In 2012, it hired Ray Kurzweil, considered one of the leading
minds in the field, and in May it announced a partnership with
NASA and several universities to launch the Quantum Artificial
(Reporting Alexei Oreskovic in San
Francisco and Greg Roumeliotis in New York; editing by Jeremy
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