says ships 34 million smartphones in H1 globally, up 62 percent
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[July 29, 2014]
By Yimou Lee
(Reuters) - China's Huawei Technologies Co Ltd said smartphone
shipments in the first half rose 62 percent year-on-year, as it
targets the more expensive smartphone sector dominated by Samsung
Electronics Co Ltd and Apple Inc.
Shenzhen-based Huawei has shipped 34.27 million smartphones globally
in the first six months ending June 30 - about 43 percent of its
annual shipment target of 80 million, according to Reuters'
calculations based on figures provided by Huawei.
"We recorded faster growth in areas such as Middle East and Africa
and Latin America, with 275 percent and 550 percent year-on-year
growth in the second quarter, respectively," Shao Yang, vice
president of marketing in the consumer business group, told Reuters
in a written statement.
He attributed the growth to improving brand awareness and stronger
sales channels in overseas markets.
"Based on the growth momentum at the moment, we are firmly moving
toward our full-year target," Shao said, adding that smartphones are
now accounting for 97 percent of Huawei's global phone shipments.
The company, which competes with Chinese makers Lenovo Group Ltd and
ZTE Corp, shipped about 21 million smartphones globally in the
second quarter ending June 30, an 85 percent rise from the same
period of last year.
Huawei's strong growth in smartphone shipments confirms the
challenge facing market leader Samsung Electronics, which issued
unexpectedly weak quarterly earnings guidance citing increasing
competition from Chinese rivals who are offering high-end models at
Among the 80 million smartphones Huawei is planning to ship this
year, about 20 percent of them would be mid- to high-end models, up
from the 16 percent shipped in 2013, the company told Reuters
earlier this year.
But industry watchers said Huawei still faces strong headwinds in
its efforts to break into the premium handset market, a segment that
Apple has continued to dominate.
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The Cupertino company this month reported surprisingly strong
smartphone sales in China, reaffirming the allure of the iPhone
brand among China's well-to-do.
In China, Huawei said it had shipped more than 20 million smart
devices, including smartphones and tablets, in the first half of
Shao said Huawei had a long-term and stable partnership with China's
three major carriers - which would give the company an advantage
over foreign rivals such as Samsung and Apple in the world's largest
But he declined to reveal how many smartphones it had shipped in
China in the first half.
Huawei had a 4.7 percent share of the global smartphone market in
the first quarter of this year, a distant third behind Samsung
Electronics with 30.8 percent and Apple with 15.2 percent, according
(Editing by Stephen Coates)
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