The UK deal follows broadcast agreements with Rupert
Murdoch's Fox to show races in the United States and more than
80 other territories, and a separate agreement with TV Asahi in
"We're delighted to be announcing this partnership with ITV
today and to be securing live, free-to-air coverage of all
Formula E races for our UK fans," said Ali Russell, Chief
Marketing Officer at Formula E.
The series, sanctioned by the International Automobile
Federation and backed by the likes of tyre maker Michelin and
car manufacturer Renault, debuts in Beijing in September and
race venues include Monaco, London, Miami and Los Angeles.
Formula One motor racing is shown on BSkyB and the BBC in
(Writing by Keith Weir; editing by Alan Baldwin)
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