Amazon, which has already started accepting
bookings for Coca-Cola Zero - the beverage's low-calorie
variant, will eventually start selling fresh food in India, the
Amazon is already in talks with brands like Kelloggs and
Cornitos, the paper said.
Amazon India did not immediately respond to a request for
Amazon, which opened its Indian website last June, has drawn up
the battle lines by slashing prices, launching same-day
delivery, adding new product categories and embarking on a
high-voltage advertisement campaign.
In July, Amazon said it will invest a further $2 billion in
India after the country's largest e-tailer Flipkart attracted $1
billion of fresh funds, raising the stakes in a nascent but
fast-growing e-commerce sector.
(This version of the story has been refiled to correct name of
the beverage to Coca-Cola Zero from Coco-Cola Zero in paragraph
(Reporting by Rishika Sadam in Bangalore; Editing by Sunil Nair)
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