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The first week sales for "Reputation" outpaced
the year's previous biggest debut, rapper Kendrick Lamar's
"Damn.," which opened with 603,000 album units in April.
Swift’s "Reputation," became the best-selling U.S. album this
year and by far exceeded the cumulative 863,000 in albums sales
accrued by numbers 2 through 200 on the Billboard charts for the
week ending November 16, according to figures from Nielsen
Music.
The album crossed the 1 million sales milestone just four days
after its release, but failed to beat the monster sales for the
debut of British singer Adele's "25" album, which surpassed 2.43
million copies in the first four days of release in November
2015.
“Reputation,” Swift’s first studio album in three years, marks
another transformation in image for the 27-year-old
country-turned-pop star, who is known for using her love life
for inspiration without ever directly naming names.
The album's first single, “Look What You Made Me Do,” scored the
biggest YouTube debut in history with more than 43 million views
in the first 24 hours when it was released in August.
Since Nielsen Music began tracking data in 1991, Swift had been
the only artist to have three different albums sell more than a
million copies in a week. "Reputation" was her fourth album to
accomplish the feat, it said.
(Reporting by Piya Sinha-Roy; Additional reporting by Jon
Herskovitz; Editing by Sandra Maler and Mary Milliken)
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