July Coffee with the Mayor:
Heartland Bank building will be a museum/visitor center/business incubator

[July 14, 2025]  Lincoln Mayor Tracy Welch hosted his semi-monthly Coffee with the Mayor open forum meeting at Guest House Coffee and Pastries this past Saturday.

On this day there were approximately 12 to 15 people who joined the mayor and his guest, the new City of Lincoln Tourism Director, Scott McCoy. The meeting began at 9 a.m. and concluded at approximately 10:30 a.m. with several topics discussed.

Perhaps the most significant topic in the mind of many was the anticipated explanation of why the city of Lincoln has purchased the Heartland Bank & Trust aka old State Bank of Lincoln building at 500-508 Broadway Street in Lincoln.

Welch and McCoy explained in some detail what the future of the building will be. Welch made a simple announcement that the building will be a Route 66 Museum in one section and a business incubator in the other. He asked McCoy to expand on the decision to purchase the building.

McCoy gave a very abbreviated version of his personal experiences in route 66 tourism explaining he got into this when he was the mayor of Pontiac and that town was just dipping its toe into Route 66 tourism as a revenue source for the community. He noted that, in that town, coming up with museum space and bringing traffic into town that would not just drive through but have a reason to stop and get out of their vehicles had been a key decision.

McCoy said that working in Atlanta the last few years he has witnessed a number of times when people drove up in front of the Paul Bunyan hot dog guy and stuck their arm out their sunroofs and snapped pictures. He said that is considered a “tourism version of a drive by shooting,” and it does nothing for the economy of the town.

McCoy said that when hired by the city he had spoken with Welch about needing a way to get people out of their cars. A museum or visitors center was going to be a big part of the plan. He said he came to Lincoln on a few occasions and just walked around downtown looking at the buildings. When he came past the State Bank building it all clicked for him that the size and location right on the downtown Route 66 alignment was, in his mind, ideal.

He and Welch had also talked about expanding not only tourism in Lincoln but also economic development. Welch said that he had visited Pontiac with McCoy to observe their tourism attractions. Mccoy had also shown him a parking lot in town with small buildings scattered about. McCoy had explained that these little buildings were the Pontiac Business Incubator program.

Later as he and McCoy took a tour of the old state bank building, Welch noted that the far west side of the bank was divided into office spaces while the east two-thirds of the building was mostly wide-open space.

Welch also shared that Heartland Bank sold the building to the city for $150,000 which was half the original asking price. The purchase also includes the large parking lot at the corner of Pekin and Chicago Streets.

He told the group that the purchase will be paid for in two annual installments and that all the money invested in the building and promoting tourism in Lincoln will come from the hotel/motel tax.

As they walked through the west side Welch said he and McCoy had the same thought at the same time and said out loud “business incubator.” Welch said that part of the building will not be developed first, and McCoy explained that it is important to get the museum/visitor center up and running first because 2026 is the 100th Anniversary of Route 66 and tourism traffic is expected to be substantially higher than it has been in past years.

To couple with this big announcement, Welch shared a second piece of news about the building. The city is obtaining a donation from a Route 66 history buff in Chicago that will be a remarkable draw for visitors and a one-of-a-kind attraction that will be found in no other community.
 


McCoy explained that he hesitates to call the building a museum because the word implies a place where people go and look and walk out. He says using the words "visitor center" invites a more “immersive” experience. The donation coming will provide that immersive experience.

So what is this donation? It is a route 66 model train array that has been painstakingly assembled over the year by Chicago resident John Ruh. The working model train travels over track and through backdrops and landscapes that depict all eight states where Route 66 passes through.

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Welch said the attention to detail is remarkable as is the size of the array, which takes up Ruhs entire basement. You can get a peek of the train set through this YouTube video.

Route 66 Large Model Railroad RR Lionel O Scale Gauge Train Layout of John Ruh & his amazing trains

Welch said that Ruhs decided about five years ago it was time to get out of the model train business and since then has been hoping to find someone who would take the train array in its entirety. McCoy found the train and set up the meeting, and Ruhs has agreed to donate the train set he values at about $150,000 to the city of Lincoln.

Welch said that the city council is on board with this and will, this week, be discussing the donation agreement that has been drafted for the acquisition of the array.

McCoy took the opportunity to explain that in addition to Route 66, the Abraham Lincoln connection will be exploited in the new visitor center as well. McCoy is consulting with local Abraham Lincoln Historian Ron Keller on this topic.

McCoy added that he has studied Route 66 all across American and Logan County has such a unique set of circumstances no other community can boast in its tying together of Abraham Lincoln and Route 66.

Mccoy drew the picture

• Abraham Lincoln signed the act that created the Union Pacific Railroad

• The rail through Illinois followed the Pontiac Trail through the state

• The city of Lincoln was formed to accommodate the railroad.

• The city’s founding fathers honored Abraham Lincoln by naming the town after him

• Lincoln in turn honored his friends by christening the town

• When Route 66 was constructed it followed the same line as the railroad, passing through the heart of Lincoln.

McCoy said there is no other state or even community that can claim all this within its history, and it is invaluable. It also ties in nicely with the new train exhibit that will be the first major component of the new visitor center.

In addition to the announcements about the Route 66 museum/visitors center, the group did talk about other topics.

Questions were posed about the use of the LDC property and Welch said the city has access to, but to date not ownership of, the property. There are 75 acres in total and Welch says it can be used for various things including housing. He envisions a couple of acres being set aside for veteran tiny homes. There is also potential for distribution or warehousing centers, affordable housing, business development and much more.

He was asked if the city would eventually own the property and Welch said that is yet to be seen but he is hopeful that the state will turn it over at some point in time. He said right now the best answer from the state is let’s see what you will do with it, and then we’ll see.” Welch said the state wants the property to be developed in a positive way. He also said that he has been told a similar property in Jacksonville is going to be taking priority with the state, so the city may not see movement on the LDC property for a while.

He was asked about the Lincoln College property and Welch said there is something going on there, but he is not at liberty to speak about it.

There was discussion about the traffic flow for the upcoming Balloons Over 66 Weekend and he said that last year had caught the city not fully prepared and there had been some chaos. However, he said Lincoln Police Chief Joe Meister has been working with the event committee and Welch feels confident that traffic flow will be much better this year.

Welch was asked about the burned-out Oasis building at the corner of Pulaski and Kickapoo Street. He said the city had been considering doing something with the building, but they had learned that someone has been paying the taxes on the building for the past several years, and it is his understanding that party now owns the building. He is hopeful that it will be used in a positive fashion.

As stated earlier, the Tuesday night meeting of the Lincoln City Council will include discussion about the model train array. Another item included in the agenda will be the discussion of a new City of Lincoln Tourism logo.

[Nila Smith]

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