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Join The Impact, the online community that launched protests last month over the passage of gay marriage bans in California, Florida and Arizona, has urged people to withdraw $80 from their bank accounts Wednesday to demonstrate gays' spending power, and to devote the time they might otherwise spend watching TV or surfing the Internet to volunteer work. Witeck-Combs Communications, a public relations firm in Washington that specializes in the gay and lesbian market, published a study this year that estimated that gay and lesbian consumers spend $700 billion annually. Bob Witeck, the firm's chief executive officer, said it would be difficult to measure the success of Wednesday's strike since gay employees occupy so many fields. And rather than suspending all consumer spending for the day, gay rights supporters would have a bigger impact if they devoted their dollars to gay-friendly businesses year-round, Witeck said. "Our community leaders who are running book stores, newspapers, flower shops, coffee houses, bars and many, many other things are hurting right now, so paying attention to their needs during this hard time is an effective form of activism," he said. Hetherington said he has been careful to design A Day Without a Gay -- he came up with the name after the film "A Day Without a Mexican" and liked it because it rhymed
-- so no one feels excluded or threatened. He has specifically urged high school students not to walk out of their classes and assured college students they won't be disloyal to the cause if they go ahead and take their final exams. He also has listed opportunities
-- ranging from writing letters to members of Congress about federal gay rights legislation to spreading the word about Wednesday on social networking sites
-- for gay marriage backers who cannot miss work. ___ On the Net:
[Associated
Press;
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