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Officers gave motorists a brief lecture about the law, then sent relieved drivers on their way. But police understand that the only thing more effective than a lecture from a police officer is a lecture and a ticket. "If there's really no threat of getting a ticket for it, you're not going to really pay attention," said officer Chuck Trendle, who was working with Delgado. In Essex County, N.J., authorities "tried the educational route for years," said Paul Loriquet, spokesman for the prosecutor's office. "But until you hit somebody in the wallet, it doesn't stick." The threat of a ticket seemed to work in Bellingham, Wash. After the city started a police-decoy program in 2002, the percentage of drivers who yielded to pedestrians rose at least 25 percent
-- even at corners where tickets were not being issued. In St. Petersburg, Fla., the results were even more impressive. The percentage of motorists who yielded to pedestrians jumped from 2 percent in 2003 to 82 percent in 2007, after police began writing tickets, educating the public and installing flashing beacons. Pedestrian crashes dropped 17 percent between 2005 and 2006. "It starts putting pedestrians on their radar," said Ron Van Houten, a Western Michigan University psychology professor who has studied pedestrian safety and trained officers around the nation, including Chicago. Police say undercover pedestrians will focus attention on crosswalk safety the same way that giving tickets for seat belt violations convinced more people to buckle up in the 1980s. "Eventually, people get it," Trendle said.
[Associated
Press;
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