|
 So they decided to use a more creative sales approach: Buy a miniature replica of the home for $169,000 and get the real thing thrown in for free."After a year I was thinking, 'I don't know, I have this dollhouse sitting in my basement; let me see if I can do some creative marketing,'" Gerry Mann, 60, told the Battle Creek Enquirer for a story Tuesday.
The Manns, who are planning to retire to Brighton, Mich., are caught in the national housing slump. Area home sales are at their lowest levels since 1991, according to the Michigan Association of Realtors.
Cindy Mann's father, the late Ron Caldwell, fashioned the dollhouse to resemble the home. Using a scale of 1 foot to 1 inch, he built the model about 15 years ago for the couple's three now-grown children to enjoy.
The retired engineer toiled for more than a year. He cut the wooden swinging closet doors, trimmed the sandpaper shingles and wired the electric fixtures himself.
[to top of second column]
 |
 The Manns estimate the dollhouse is worth a couple thousand dollars. They are hoping the addition of their digs will ease the pain of the $167,000 markup.
"I've seen funny signs, like, 'Hey, honey, stop the car,' but I haven't seen anything like this," said Matt Davis, president of the Battle Creek Area Association of Realtors' Board of Directors. "I mean, it's a pretty creative idea, and God bless
'em if it works."
___
Information from: Battle Creek Enquirer,
http://www.battlecreekenquirer.com/
[Associated
Press]
Copyright 2008 The Associated
Press. All rights reserved. This material may not be published,
broadcast, rewritten or redistributed.
 |
