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As of Sept. 1, participants had played more than 45 million tickets worth $142 million, and more than 415,000 instant prizes (merchandise and points) were awarded. That's around 2.3 prizes for each of the 180,766 people registered, according to Griffin, York and Krause, a Manchester marketing company that designed the system and runs it for the state. Rudd won about four times the number of prizes than the next closest participant during the program's first three years. But there's no way to tell who entered the most losing tickets because about 75 percent of instant-prize winners take the points instead of the prize, and their identities aren't public. In addition to the hundreds of food-related prizes he's won, Rudd has won museum passes, scratch tickets, ski area lift tickets, and salon gift certificates, which he passes along to his daughter.
His grandchildren have gotten into the habit of finding tickets on the ground and giving them to him, and he rewards them by taking them to sporting events. He's won tickets to auto races, baseball games, hockey games and more. "My grandchildren love to go to those games," he says.
[Associated
Press;
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