A department store is eagerly waving white in front of hundreds of amped-up brides-to-be. The result is the chaotic tradition known as the "Running of the Brides."
Cast members from the Broadway show "Mama Mia!" will be on hand for Friday's event in Manhattan.
Some brides bring along team members. Women have been known to strip down to their underwear
-- right there in the store -- while pouncing on the deeply discounted dresses at the Filene's Basement/SYMS event.
Organizers say dresses originally priced up to $10,000 will go for $249 to $699.
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