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After the shooting, Donaldson ordered a campus-wide alert via phone, text message and email to warn the community about the armed man on the loose. The alert was never sent. Officials said at the time the lapse appeared to be a case of human error rather than a technical problem, and Fischetti said updates were being sent to the campus via text message, email and voice message late Monday night and early Tuesday morning. The alert system at UNCW encompasses not only phone calls, emails and text messages, but can include everything from social media to the interruption of cable television on campus. The system was adopted by the university after the 2007 massacre at Virginia Tech as a way of getting emergency information out in as many formats as possible in a short amount of time.
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