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"On Day One, I set it up as a nonprofit. I made a pledge to never make a penny off it," Keywell said. "No one can question the motives. The motives are to have something that provides intellectual stimulation and provocation." This year, there are 30 talks, 100 "labs" or demonstrations, 235 speakers and the capacity for 28,000 attendees. Receptions after events are meant for people to network with speakers and with one another, Keywell said. The event has branched out into Twitter by asking for suggestions on how Chicago could get illegal guns off the streets. Tweeted answers are collected under the tag (hash) WhatIfChicago. "The people attracted to Chicago Ideas Week are a wide expanse of ages," Keywell said. "We attract people who are doing or have a strong interest in doing. They're people who want to start something, join something or create something." Keywell said the project could become like the 92nd Street Y in New York, a nonprofit that hosts cultural events in person and through digital media. Posing a question on Twitter might indicate a new direction for Chicago Ideas Week. "We are actively in the process of determining what Chicago Ideas 365 looks like." That's what interests Keywell most now, he said: "What's it going to look like in the future?" ___ Online:
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