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Sirius XM "would be crazy to say they wouldn't want" Colbert or Stewart, said Scott Greenstein, president and chief content officer. But he's excited about tapping into some 30,000 minutes of stand-up comedy that the television network has in its vault. He said the Comedy Central channel should work well with the existing comedy channels on the subscription service, perhaps providing some cross-promotional opportunities. Besides making use of the stand-up material in Comedy Central's vaults for various programs, the channel could also bring in comics as guest hosts or broadcast live material from venues like the New York Comedy Festival, Fried said.
[Associated
Press;
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