IBM
unveils new server model to tackle big data, analytics
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[April 24, 2014]
By Marina Lopes
NEW YORK (Reuters) — International
Business Machines Corp, in its latest attempt at reviving demand for
its hardware products, is launching high-end system servers that it
says are 50 times faster than its closest competitor at analyzing
data.
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The POWER8 servers, the product of a $2.4 billion, three-year
investment, are part of the company's decade-long shift to
higher-value hardware technology. IBM said the machines are 50 times
faster than the low-end x86-based servers it sold to Chinese PC
maker Lenovo Group Ltd in January.
The technology services provider said on Wednesday it hopes the
servers, designed for large-scale computing, will appeal to clients
looking to manage new types of social and mobile computing and mass
amounts of data.
Last week, the company reported its lowest quarterly revenue in five
years, weighed down by falling demand for its storage and server
products.
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IBM dominates the higher-end server market with 57 percent market
share, according to research firm Canalys.
"For IBM customers in particular the POWER8 represents a
generational jump forward so far as overall performance and system
capacity goes," said Charles King, an analyst at Pund-IT in
California.
"POWER8 should help IBM move forward in this very cloud-centric,
analytic path that it has been working on," he said.
Some analysts, however, say that IBM's shift to high-end servers
makes products like POWER8 appealing only to niche customers.
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"Not every app needs a high-end server," said Jefferies analyst
Peter Misek. "With IBM getting out of that lower-end business, it
dramatically shrinks their addressable market."
In order to make the servers adaptable to different needs, IBM
released the data specifications for its POWER8 processor to the
OpenPOWER foundation, allowing the development community to deliver
new system designs based on POWER8.
The foundation, whose more than two dozen members include Google,
Israeli chip designer Mellanox Technologies, U.S. chip-maker Nvidia
Corp and Taiwan-based server supplier Tyan Computer Corp, will have
access to hardware previously proprietary to IBM.
(Reporting by Marina Lopes; editing by Dan Grebler)
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