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 The free app, available for iOS and Android
operating systems, aims to help women take full control over their
reproductive health and calculate when they are most fertile
http://bit.ly/1fqI2lb.
Users begin by indicating whether or not they are trying to
conceive, before adding personal health information, including
weight, height, activity level, average menstrual cycle and body
temperature.
"Glow is an ambitious enterprise where for the first time ever, our
emerging ability to crunch and analyze vast quantities of data will
be used to empower women (and couples) to take control of their
reproductive health," according to glowing.com. Paypal co-founder
Max Levchin and former Google executive Mike Huang launched Glow in
2013.
"We're beyond thrilled, to be a young startup and to win in this new
category," said Jennifer Tye, Glow's head of marketing. During its
first six months, Tye said Glow helped more than 10,000 women across
the globe to become pregnant. This marks the first year heath and
fitness apps were given their own category.
The four other nominees: Win the Hour from Nike
http://swoo.sh/1k6fCZG;
Charity Miles, an effort helping athletes raise funds for charity
http://bit.ly/1fKKe1I; Touchfit: GSP
http://bit.ly/1nXdbwq from Zolmo; and Walgreens
http://bit.ly/QVZB16, the official customer
service app allowing users to chat with pharmacists and refill
prescriptions.
Charity Miles was announced as the People's Voice Award winner for
best health and fitness mobile app. A ceremony will be held May 20
at Cipriani Wall Street, and it will be hosted by actor and comedian
Patton Oswalt. It will be streamed at
webbyawards.com.
In addition, 11 other apps ranging from personal wellness journals
to allergen and symptom trackers received honorable mentions.
WebMD, available for iOS and Android mobile operating systems,
provides a symptom checker allowing users to indicate pain or
symptom levels to learn about potential conditions or issues
http://bit.ly/1tHoL2U.
"We are thrilled," said David Ziegler, director of mobile product
management. "In addition to improving the look and feel of the
entire app and our popular symptom checker utility, we wanted to
offer users the ability to read about healthy living-related content
on a daily basis."
My Wellness Journal is a personal health record app created by
California-based Project Tiki http://bit.ly/1f7Rjyy. For $2.99, the
app allows users to store their own and their family's medical
information through an iPhone or iPad. "It allows you to take all
your information with you and store it easily and safely, even email
it," said John Hobson, founder and C.E.O. "App stores are tough, but
we saw a need that would be valuable to consumers, and went after
it."
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The American Red Cross is honored for First Aid, a multi-platform
app integrated with EMS http://rdcrss.org/1rpPheZ. It provides
safety tips for emergencies, including severe winter weather,
tornadoes, hurricanes and earthquakes. Other diagrams and videos are
designed to teach users basic first aid, including treatments for
burns, choking and heat stroke. "Everybody has the need to know what to do in case an emergency
happens, and they need accurately information," said Dom Tolli, vice
president of product management with the American Red Cross. Tolli
said First Aid has been downloaded more than 2 million times.
Zyrtec's Allergycast with a symptom tracker boasts it is "the first
pollen app that learns what you're allergic to, teaches you exactly
why you're sneezing and lets you log your symptoms to unlock prizes
and charms." With the app, for both iOS and Android, users may log
symptoms, such as an itchy nose or throat, and learn about Zyrtec
products http://bit.ly/1f7RDgS.
Diabetes HealthMate from GlaxoSmithKline helps users track their
blood sugar readings over time, and chart how they relate to factors
such as mood, activity level and diet
http://bit.ly/1fuK3qY.
My Pregnancy Today from BabyCenter is designed to help expectant
parents learn about their baby's development
http://bit.ly/1idtJQr.
Also honored were apps from the U.S. Department of Veterans Affairs
http://1.usa.gov/QCaOnx, CVS Pharmacy
http://bit.ly/1mEqYrv, FitStar
http://bit.ly/1hqcevA, Sharecare
http://bit.ly/1fbnX1V and PingMD
http://bit.ly/1gUBeY8.
"There is a lot of promise for health and fitness apps, and I think
we are really just at the beginning of what we will see and how
important some of these experiences will become in our daily lives,"
David-Michel Davies, executive director of the awards, said in a
statement.
Established in 1996, the Webby Awards are presented by the
International Academy of Digital Arts and Sciences, an organization
made up of more than 1,000 technology experts and artists.
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