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				 Representatives from Sina, which also operates 
				China's most popular microblog Weibo Corp, discussed "the issues 
				of breaking the law and the recent large quantity of Internet 
				user complaints" with officials from the Cyberspace 
				Administration of China (CAC) and its Beijing branch, the 
				regulator said in a statement on its website. 
				 
				User complaints about Sina concerned "spreading rumors, terror, 
				obscenity and pornography, fraud, publicizing cults... 
				distorting facts, violating social morality and promoting 
				vulgarity," said the CAC. 
				 
				Sina declined to comment. 
				 
				Since President Xi Jinping came to power in early 2013, he has 
				overseen a broad campaign to bring China's Internet under the 
				government's control. This includes clamping down on content 
				seen as destabilizing for the ruling Communist Party, using what 
				cybersecurity experts say is the world's most sophisticated 
				censorship mechanism. 
				 
				CAC will punish Sina to strengthen supervision and management of 
				news web sites and promote the healthy and orderly development 
				of the Internet news services, the statement said, citing a CAC 
				official. The regulator did not specify the punishment. 
				 
				If Sina fails to reform properly or illegal activity continues 
				on its platforms, Sina will be severely punished or even have to 
				halt its online news services, the CAC said. 
				 
				According to the statement, the Sina representative told the 
				regulator the company would target the problems, strengthen its 
				internal oversight and carry out its services in strict 
				accordance with the law. 
				 
				(Reporting by Paul Carsten; Editing by Jeremy Laurence) 
				
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