Scrapping some flights hours ahead of a storm lets an airline
re-allocate planes and crew earlier, meaning fewer flights and
passengers canceled in total as a storm passes.
Canceling early also spares travelers unnecessary trips to the
airport and gives them more options to rebook, compared with
cancellations that take place at the last minute. Early
cancellations reduce requests for refunds, JetBlue's Chief Executive
Officer Robin Hayes told Reuters.
The Reuters analysis found that 41 percent of cancellations by the
five biggest U.S. carriers this winter occurred 12 or more hours
before scheduled departures. JetBlue led the pack, with 74 percent
of its cancellations this winter taking place in that time frame,
followed by United Continental Holdings Inc <UAL.N> at 43 percent.
At the same time, the four largest U.S. airlines - American Airlines
Group Inc <AAL.O>, Delta Air Lines Inc <DAL.N>, Southwest Airlines
Co <LUV.N> and United - including the carriers they contract,
canceled more than twice as many of their New York flights as
JetBlue did this winter, data show.
"Since the flights end up being canceled anyway, it's far better for
consumers to know earlier," said Charlie Leocha, president of
consumer advocacy group Travelers United.
JetBlue's competitors attribute their later cancellations to
different approaches they've taken and to the different routes they
fly.
Reuters reviewed non-public data from FlightView Inc, a flight
information company, which showed how many flights U.S. airlines
canceled 12 or more hours ahead of their scheduled departures, from
December 2012 through March 2015. It also showed how many flights
airlines scrapped in total during this time.
The Reuters analysis focuses on New York and Boston because they are
the U.S. cities exposed to winter weather where all five major U.S.
airlines fly from across the country. By contrast, JetBlue flies to
fewer destinations from Chicago and Washington than its peers do,
making those cities less useful for comparisons.
In the New York area, about 69 percent of JetBlue's cancellations
from December 2014 through March 2015 were made at least half a day
ahead of the scheduled departure time, compared to 58 percent for
United, 48 percent for Delta, 46 percent for Southwest and 40
percent for American, including its subsidiary US Airways.
In Boston, about 83 percent of JetBlue's cancellations were made at
least half a day ahead of schedule, compared to 74 percent for
United, 63 percent for Southwest, 59 percent for Delta and 58
percent for American.
JETBLUE'S STRATEGY
JetBlue has canceled flights earlier than its peers for the past
three winters, though the gap between the New York-based airline and
the others narrowed in the first quarter of 2014.
In 2014, the carrier blamed winter weather for a $35 million drop in
first-quarter operating income. It then embarked on a review of its
flight cancellation policy, JetBlue's Hayes said. "By canceling in advance, you can deploy the crew onto other
flights," he said. "We can fly more people where they want to go,
and we have to give less refunds, frankly."
JetBlue declined to say how much it pays in refunds and said it's
not possible to quantify the financial effect of its cancellation
policy because margins are affected by many different things.
[to top of second column] |
But data from FlightView suggests that early cancellations have
boosted revenue.
JetBlue canceled 2.9 percent of its system-wide flights from
December 2014 through March 2015, down from 3.9 percent a year
earlier. The airline canceled fewer flights - and therefore captured
more revenue - because it started canceling earlier, giving it more
time to plan for takeoffs as soon as storms subsided.
The company has forecast passenger unit revenue growth of 4.5
percent this quarter compared to a year earlier, while most
competitors expect passenger unit revenue to fall at least a
percent.
RUN ON SCHEDULE
There is no concerted effort at American to cancel flights earlier
than it already does, according to Scott Ramsay, managing director
of American Airlines' Integrated Operations Center, which oversees
namesake and US Airways flights.
"We try to run the flights that we have on schedule," he said.
Rather, its automation system lets American respond to storms with
less lead time, he said.
American, United, Delta and Southwest also have more daily flights
and U.S. hubs than JetBlue, which could explain why they wait longer
to cancel flights.
"That gives us a little more flexibility in terms of routing our
customers, crews and airplanes," said Jim DeYoung, United's managing
director of Network Operations Control.
They also fly much more internationally, with the exception of
Southwest. DeYoung said there is a greater "ripple effect" from
canceling an international flight, which typically has customers
that connect to other U.S. destinations.
"We will try to prioritize operating international flights as much
as possible," he said, which could mean waiting longer to see if a
weather forecast changes. "Our goal is to minimize the amount of
disruption to our customers."
Travelers flying in and out of New York and Boston from December
2014 through March 2015 were least likely to have their flights
canceled on JetBlue. The airline only scrapped about 3.0 percent of
its total New York flights, compared to 7.1 percent for United, 7.3
percent for Delta, 7.5 percent for Southwest and 7.7 percent for
American. JetBlue canceled about 4.4 percent of its total Boston
flights, compared to 5.2 percent for Southwest, 6.1 percent for
United, 6.2 percent for Delta and 7.2 percent for American.
(Reporting By Jeffrey Dastin in New York; Editing by Joseph B. White
and Eric Effron.)
[© 2015 Thomson Reuters. All rights
reserved.]
Copyright 2015 Reuters. All rights reserved. This material may not be published,
broadcast, rewritten or redistributed.
|