Wal-Mart
enters mobile payment with launch of Walmart Pay
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[December 10, 2015]
(Reuters) - Wal-Mart Stores Inc
<WMT.N> said it would launch 'Walmart Pay,' to become the first U.S.
retailer to offer its own payment feature to expand consumer payment
options and increase the speed of checkouts.
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Walmart Pay will be introduced in select U.S. stores on Thursday
and in additional stores after the holiday season, Wal-Mart
executives said on a video call with reporters on Wednesday.
The free service, integrated into the retailer's app, will be
available nationwide by the first half of 2016, the executives said.
Walmart Pay will be available on devices using Apple's <AAPL.O> iOS
or Alphabet Inc's <GOOGL.O> Android operating system and allows
payments with any major credit, debit, pre-paid or Walmart gift
cards, the company said.
It will also allow for the integration of other payment options such
as mobile wallets in the future.
The feature requires customers to choose Walmart Pay within the
retailer's mobile app at a checkout counter, activate their phone
camera and scan the code displayed at the register after which an
e-receipt will be sent to the app.
The company is in talks with mobile wallet developers, Daniel
Eckert, senior vice president of services for Walmart U.S., said on
the call, but did not specify who the companies were.
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Wal-Mart has been working with a consortium of retailers to develop
a mobile wallet, called CurrentC, which was beta-launched in August,
in a bid to rival Apple Inc's <AAPL.O> Apple Pay.
Wal-Mart said Walmart Pay was developed independently, but it
continues to remain associated with CurrentC as a possible mobile
wallet addition to Walmart Pay.
(Reporting by Sruthi Ramakrishnan in Bengaluru,)
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