Israel, with its thriving start-up scene and large number of
military veterans, is a natural incubator of technology for the
disabled, some of which is proving useful to able bodied users as
well.
"That's the secret sauce to go to scale," said Andrew Johnson, an
analyst with market research firm Gartner Inc.
A phone for the blind developed by Project Ray also allows drivers
to operate a device without taking their eyes off the road, while
Sesame Enable's hands-free phone, crucial for paralysed users,
offers convenience to all.
Voiceitt, which developed an app for people with speech impediments,
is exploring ways to help voice-recognition software understand a
more diverse range of accents.
Johnson added that phone manufacturers are beginning to incorporate
disability technology as standard, providing a platform for more
specialised apps.
iPhone and Android phones already include features for the disabled,
while Samsung's Galaxy is the first to incorporate eye-tracking
technology for hands-free use.
Disability has inspired innovation for centuries. Alexander Graham
Bell's invention of the telephone grew out of work on hearing and
speech products for the deaf, while Thomas Edison envisaged the
phonograph as a means of recording books for the blind.
More recently, many developments in screen interfaces, robotics and
voice recognition were test driven by disabled users.
OPEN SESAME
Sesame is the brainchild of Giora Livne, a former electrical
engineer in Israel's navy who became paralysed from the neck down
when he fell off a ladder, and entrepreneur Oded Ben-Dov.
Livne turns on his phone by uttering "open sesame", and minimal head
movements enable him to dial or send messages.
"Despite advancements in technology, so few are designed to meet the
needs of people with disabilities," said Ben-Dov.
He estimates Sesame's core disability market at 10 million adults,
but is targeting able bodied users as well. The company recently
introduced an app for Apple iPads letting piano players turn sheet
music with a nod of the head.
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Project Ray targets 39 million blind users and 246 million visually
impaired worldwide, who typically rely on simple phones with big
keys, a market dominated by Sweden's Doro AB DORO.ST.
Project Ray raised $1 million, including money from Qualcomm QCOM.O,
to build a customised Google GOOG.O Nexus or Huawei phone that
speaks out loud, telling users what button has been touched.
To branch out, the company adapted its technology to a car accessory
that enables drivers to remotely control cellphones without looking
at the screen and plans to release the product globally in February,
CEO Boaz Zilberman said.
Voiceitt's core product is an app for users with speech impairments
–- a market estimated at 10 million –- that learns a person's speech
pattern and makes it understandable to others.
CEO Danny Weissberg believes Voiceitt can also help people improve
their accent when speaking a foreign language, and make mainstream
voice recognition such as Apple's Siri more reliable.
Leading speech recognition programmes recognise just a handful of
accents in English to cover the full range of native and non-native
speakers worldwide.
(Additional reporting by Eric Auchard; Editing by Sam Wilkin)
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