ClickTale will use the funding to expand
globally, continue to build its North American presence and
accelerate development of customer analytics, the company said
on Wednesday.
KKR joins existing investors Amadeus Capital Partners, a UK
venture capital firm, Goldrock Capital and Viola Credit.
ClickTale CEO Tal Schwartz expects the company to maintain an
annual sales growth rate of over 50 percent in the next few
years as companies seek to improve their customers' experience.
The company, whose customers include Home Depot, Adobe and
Walmart, raised $17 million in 2013.
Competitors include giants such as IBM, which bought customer
experience management firm Tealeaf.
In the first nine months of 2014, private equity investment in
Israel amounted to $1.2 billion, with 58 percent coming from
foreign investors, according to the Israel Venture Capital
Research Center.
(Reporting by Tova Cohen; editing by Keith Weir)
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