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The
Apple Watch and Apple Watch Sport models will be sold at more
than 300 Best Buy stores in time for the holiday shopping
season, a spokeswoman for Apple Inc <AAPL.O> said.
"Customers love Apple Watch, and we are thrilled to begin
offering it at Best Buy," she said in an email.
Best Buy is the first retailer to sell the watch outside of the
Apple retail store.
"The Apple Watch is an important addition to an emerging product
category, and we know our customers want it," Jason Bonfig,
senior category officer, said on the Best Buy website.
The company said the product will also be available on its
online store BestBuy.com.
The Wall Street Journal first reported that the Apple watch was
coming to Best Buy.
Apple Chief Financial Officer Luca Maestri told Reuters earlier
this month that sales of the Apple Watch had beat the company's
expectations. He said in the nine weeks since its launch in late
April, the device had sold better than either iPhones or iPads
over a similar period after their launch.
(Reporting by Rama Venkat Raman in Bengaluru; Editing by Anupama
Dwivedi)
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