The
service, to be available in the form of an app as well as a
website, will focus exclusively on gamers and gaming.
More than 25,000 games will each have their own page on the
site, bringing videos and live streams about various titles
together in a single space, Google said.
Users will be able to add games to their collection for quick
access, subscribe to channels, and receive recommendations on
new games based on the games and channels they follow.
"When you want something specific, you can search with
confidence, knowing that typing "call" will show you "Call of
Duty" and not "Call Me Maybe," Google said in a blog post.
(http://bit.ly/1FYRqD4)
Amazon bought Twitch Interactive last year for $970 million,
beating a rival bid from Google.
"We welcome new entrants into the growing list of competitors
since gaming video is obviously a huge market that others have
their eye on," said Matthew DiPietro, Twitch's vice president of
marketing.
Twitch also tweeted a welcome message to its rival, saying,
"@YouTubeGaming Welcome Player 2. Add me on Google +. #kappa"
"Kappa" is an emoticon used mostly by Twitch users to convey
sarcasm.
YouTube Gaming will available on the web, mobiles and tablets on
both Android and iOS operating systems, according to a tweet
from its official account. (http://bit.ly/1Fdtbk5)
The service will launch this summer, starting in the United
States and UK.
(Reporting by Anya George Tharakan in Bengaluru and Mari Saito
in San Francisco; Editing by Simon Jennings)
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