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 The hashtag #TheDress led trends on Twitter worldwide, boosted by
a stream of tweets from celebrities voicing support for either of
the opposing camps.
"From this day on, the world will be divided into two people. Blue &
black, or white & gold," U.S. comedian Ellen DeGeneres tweeted.
The picture of the dress was uploaded on image-sharing website
Tumblr by a user named "swiked" on Wednesday. But it wasn't until
Internet news company Buzzfeed asked for reader opinions on Thursday
that the dialectic got going.
Musician Taylor Swift was gripped by ontological uncertainty.
 "I don't understand this odd dress debate and I feel like it's a
trick somehow. I'm confused and scared. PS it's OBVIOUSLY BLUE AND
BLACK," she tweeted.
Swift was supported by others, including Justin Bieber.
Comedian Mindy Kaling found it an affront to rationalism. She
tweeted, "I think I'm getting so mad about the dress because it's an
assault on what I believe is objective truth."
The white and gold camp was supported by the likes of actress Kat
Dennings, New York Yankees center fielder Jacoby Ellsbury, and
reality TV star Kim Kardashian West.
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"What color is that dress? I see white & gold," West tweeted, adding
that her husband, rapper Kanye West, saw black and blue.
Buzzfeed's post had been viewed nearly 22 million times on the
website as of early Friday. A poll alongside found 72 percent of
respondents believed the dress to be white and gold.
(Reporting by Curtis Skinner in San Francisco Editing by Jeremy
Gaunt.)
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