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At the start of the month, the "Price Tag" singer was
following 885 people on the micro-blogging site, where pop stars
often have huge followings.
By Thursday her 'Following' count had gone down to just 1 but,
confusingly, a further click brought up a message saying "@JessieJ
isn't following anyone yet".
She began deleting the accounts she was following earlier this
week, and fans quickly began to react angrily.
"I didn't unfollow just all my fans. Please stop trying to
create bad energy, I unfollowed half my followers...," the
singer wrote on Tuesday in a now deleted tweet.
"And when my thumb can be bothered I will unfollow the other
half. Seriously guys. My love and respect for anyone isn't based
in a follow."
Many of her supporters took to Twitter to voice their
disappointment, with one writing: "@JessieJ your words upset so
many people who got you here in the first place".
Another called the move "a punch in the face".
The 27-year old, whose "Bang Bang" collaboration with Nicki
Minaj and Ariana Grande was a big hit last year, has 6.96
million followers.
"I'm sorry if I offended anyone. It's NEVER my intention," she
has since written on her Twitter feed.
Pop stars Lady Gaga and Justin Bieber each follow tens of
thousands of Twitter accounts.
(Reporting by Rollo Ross and Eleanor Whalley; Additional
reporting by Sarah Mills; Editing by Mark Trevelyan)
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