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Bergman, one of the leading ladies of Hollywood's Golden Age
with films such as "Casablanca", "Notorious" and "Spellbound",
was president of the festival's jury in 1973.
The poster, based on a photograph by David Seymour, "captures
the actress ... in all her beauty, her face lit up by a calm
serenity that seems to herald a promising future", festival
organizers said in a statement.
With final preparations underway before actors, directors and
producers descend on the French Riviera town, organizers hung a
giant version of the poster outside the Festival Palace on
Monday.
The festival, which runs May 13-24, will be presided by American
writer and director brothers Joel and Ethan Coen.
Bergman's daughter, actress and director Isabella Rossellini,
will head the "Un Certain Regard" jury, which allows for an
alternative forum for films competing for the festival's coveted
Palme d'Or prize.
(Reporting By Reuters Television; Additional reporting by
Marie-Louise Gumuchian; Editing by Larry King)
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