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				 Both Daniel Craig, playing Bond for the fourth time in the 
				film screened for the press in London on Wednesday, and director 
				Sam Mendes, in his second outing for the now 24-film franchise, 
				have been widely reported as saying they want out. 
				 
				Craig has even gone so far as to say he would rather slit his 
				wrists than play Bond again. 
				 
				In the ways of the movie world and successful franchises - the 
				last Bond film, "Skyfall", raked in some $1.1 billion at the box 
				office worldwide - all that could change come Bond 25. 
				 
				But this slick but overlong, at well over two hours, outing that 
				takes viewers on an armchair journey from Mexico City to London 
				to Rome to Austria to Tunisia and then back to London, has a 
				somewhat tired feel about it, as if it had overgorged on a diet 
				of Aston Martin cars, Omega watches and Belvedere vodka - among 
				the main product placements. 
				  
				
				  
				
				 
				Michael Wilson, a co-producer of the film, said onstage at a 
				central London screening in advance of the British premiere next 
				week that he hoped the press would tweet opinions, but not 
				spoilers. 
				 
				The film, though, trumpets roughly within the first half hour -- 
				so no spoiler here -- that the high-rise, high-tech offices of a 
				new uber intelligence agency being created in London, which will 
				make double-0 agents like Bond superfluous, has been paid for 
				with private funds -- a heavy hint of what is up. 
				 
				In other scenes, Mendes and the scriptwriters have had fun, 
				referencing scenes from gangster and crime-steeped films like 
				"The Untouchables" -- for an underworld boardroom ghastliness -- 
				to "The Italian Job" where Bond's latest Aston Martin supercar 
				and an Audi replace Minis careening down steps in Rome. 
			
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			There is a ring which will unite them all, as in "The Lord of the 
			Rings", but saying what it will unite and why -- that would be a 
			spoiler. 
			That leaves Bond and his villains -- in this case the Austrian 
			Christoph Waltz, reprising a Bond villain of the past -- but there 
			are 23 previous films, so that is no spoiler -- and his Bond girls. 
			There are three, but the only one who makes an impression is Seydoux, 
			who gets a great catwalk moment in the dining car of an "Orient 
			Express"-style train, wearing a mostly not-there dress. 
			 
			Which brings us back to the Seydoux character's name - Madeleine 
			Swann. 
			 
			This film, with its villain from the past, and Bond rummaging back 
			in time for answers to the film's mysteries, is riffing on the 
			French author Marcel Proust, one of whose main characters was Swann 
			and whose memories of childhood were triggered by eating a sweet 
			madeleine cake. 
			 
			That is no spoiler, but unfortunately it also may be one of the 
			film's best takeaways, and surely literary allusions are not what 
			audiences want from a Bond film. 
			 
			(Michael Roddy is the Entertainment Editor for Reuters in Europe. 
			The views expressed are his own) 
			 
			(Editing by Lisa Shumaker) 
			[© 2015 Thomson Reuters. All rights 
				reserved.] Copyright 2015 Reuters. All rights reserved. This material may not be published, 
			broadcast, rewritten or redistributed. 
			
			
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