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The
Kindle Oasis, which at $289.99 will be the most expensive in the
range, will be available for orders on Wednesday and start
shipping on April 27.
Since first launching the Kindle in 2007, Amazon has continued
to roll out gadgets like its Fire tablets and most recently
Echo, a line of voice activated speakers.
The Kindle has emerged as the most dominant e-reader in the
market as Rakuten's Kobo and Barnes and Noble's Nook struggled
to win customers.
Amazon hopes to attract readers to its high-end Kindle with its
longer lasting battery and sleek design.
The company said the new Kindle comes with a dual battery
system, meaning that attaching the device to its cover will
start recharging it automatically.
The Kindle Oasis weighs 4.6 ounces and is 3.4 mm at its thinnest
point.
"It's the most advanced Kindle we've ever built - thin and ultra
lightweight, it gets out of the way so you can lose yourself in
the author's world," Amazon founder and CEO Jeff Bezos said in a
statement.
(Reporting by Mari Saito; Editing by Alexander Smith)
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