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			 Studies 
			find reducing sugary drinks cuts calories, but only a few 
			
   
            
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		[January 07, 2016] 
		By Kate Kelland 
			
		LONDON, Jan 7 (Reuters) - Studies from 
		Britain and Mexico suggest reducing sugar in sweetened drinks or taxing 
		it more to cut consumption can help people limit their calorie intake 
		and lower their risk of developing diabetes, but not by much. 
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			 Two separate pieces of research published on Thursday in the British 
			Medical Journal and The Lancet Diabetes & Endocrinology journal 
			found that either approach can lead to a drop in calories of between 
			about 16 and 39 a day. 
			 
			The British parliament's Health Committee called last November for 
			tough measures including a tax on sugary drinks to fight child 
			obesity, but a spokesman for Prime Minister David Cameron said he 
			did not agree and would propose other measures. 
			 
			Graham MacGregor, who led the UK study as professor of 
			cardiovascular medicine and chairman of the Action on Sugar campaign 
			group, said the positive impact of calorie reduction could be 
			dramatic across a large population over several years, even if its 
			effect was not strong on an individual level. 
			
			  
			A gradual reduction in drinks' sugar content over five years - 
			without replacing it with artificial sweeteners - is the best 
			approach, he suggested. 
			 
			"Our study shows this strategy could have a profound impact on 
			reducing energy intake from sugar-sweetened beverages and could 
			therefore lower the risk of obesity and type 2 diabetes in the long 
			term," he said in a statement about the findings. 
			 
			His team's research used predictive modeling to assess the potential 
			impact of a 40 percent reduction in free sugars added to drinks over 
			five years in Britain. 
			 
			The results showed this would lead to an average drop in energy 
			intake of 38.4 calories a day by the end of the fifth year, leading 
			to an average reduction in body weight of 1.2 kilograms in adults. 
			 
			This, the study found, would result in some 500,0000 fewer adults 
			being overweight and a million fewer being obese - which in turn 
			would prevent between 274,000 and 309,000 obesity-related type 2 
			diabetes cases over the next two decades. 
			 
			"PURELY THEORETICAL" 
			 
			Stephen O'Rahilly, who is director of the metabolic research 
			laboratories at the University of Cambridge and was not directly 
			involved in either study, said it would be hard to argue with the 
			broad conclusions of MacGregor's work. 
			 
			It was nevertheless "a purely theoretical study", he added. 
			
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			"There are many assumptions made which reduce confidence in the 
			statements regarding the precise extent of the health benefit." 
			 
			In the second study in Mexico, researchers analyzed the actual 
			effect of a 10 percent tax on sugar-sweetened drinks introduced in 
			January 2014. 
			They found it was associated with a 12 percent reduction in sales of 
			taxed drinks and a 4 percent increase in purchases of untaxed drinks 
			a year after it was implemented. 
			 
			Tom Sanders, a professor of nutrition and dietetics at King's 
			College London who was asked for independent comment, said sugar 
			taxes can work but the effect is small. 
			 
			"This study shows a fall of 36 millilitres per head per day, he 
			said. "This is equivalent to about 1 sugar cube (16 calories), which 
			is a drop in the caloric ocean." 
			 
			Preventing obesity would need long-term reductions in total intake 
			of around 300 to 500 calories a day, Sanders added, far greater than 
			Mexican tax has achieved. 
			  
			  
			 
			Richard Tiffin, director of the center for food security at Reading 
			University, agreed. "For the policy to be really effective at 
			improving health, a much larger reduction in consumption is needed," 
			he said. 
			 
			"The tax is too blunt an instrument to achieve this," he said. 
			 
			(Reporting by Kate Kelland; Editing by Tom Heneghan) 
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