Oil-rich Abu Dhabi is investing billions of
dollars in tourism, industry and infrastructure to diversify its
economy away from oil.
It is already home to the Louvre Abu Dhabi, Formula 1 Etihad
Airways Abu Dhabi Grand Prix, Ferrari World and the Yas Water
Park. Two more museums – the Guggenheim and the Zayed National
Museum - are being built as well as a SeaWorld theme park.
The Warner Bros park will be an added attraction, but with
neighboring Dubai already a leading tourist destination and
given the huge investment in the theme park, returns may not be
immediate.
"The theme park is a long-term play, we have a sustainable
business plan," Mohamed Khalifa al Mubarak, chairman of Miral,
the developer, told reporters on Wednesday, adding that Abu
Dhabi and Dubai were complimentary destinations with different
theme parks.
Abu Dhabi attracted 4.8 million tourists in 2017 and targets 8.5
million visitors by 2021, according to the emirate’s department
of culture & tourism.
Features of the 1.65 million-square-foot Warner Bros park on Yas
island will include a DC Metropolis, Gotham City, Cartoon
Junction, Dynamite Gulch and a Warner Bros Plaza.
"We have worked with Miral to faithfully bring iconic franchises
such as DC Entertainment, Looney Tunes and Hanna-Barbera to life
in a truly immersive and authentic environment," said Pam
Lifford, president, Warner Bros Consumer Products.
(Reporting By Stanley Carvalho, editing by Susan Fenton)
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