It is unclear why the Chinese government denied the request and
Chinese authorities do not provide reasons to Hollywood studios
when they disallow screening of their movies, the source said.
However, the decision has revived online discussion as censors
have in the past targeted the film's main character, originally
conceptualised by English author A.A. Milne, due to memes that
compare the bumbling bear to President Xi Jinping.
China's Culture Ministry declined to comment and referred
questions to the State Administration of Radio and Television,
which did not immediately respond to a request for comment.
China, the world's second-largest film market, limits the number
of foreign-made films allowed into the country to 34 a year. It
typically favours action-heavy blockbusters such as "Avengers:
Infinity War" and "Black Panther", two of four Disney films that
have played in China so far this year.
Disney's "A Wrinkle in Time", which debuted around the world in
March, has not been released in China.
Netizens have in the past likened Pooh's appearance - namely his
portly stature - to President Xi. A small number of people have
even used Pooh as a symbol of resistance.
Popular memes compare images of Xi and former U.S. President
Barack Obama walking side-by-side to similar cartoon scenes
including Pooh and his taller, leaner friend Tigger, a
hyperactive tiger.
Other allusions include a popular comparison between a Winnie
the Pooh car toy image and the Chinese leader presiding over a
military parade from the back of a moving vehicle.
"Can I still say Winnie the Pooh?" posted several users on Weibo,
a Chinese microblogging site, on Tuesday, testing censors by
adding images of Xi and Pooh. The images, seen by Reuters on
Tuesday, had been blanked out on the site by Wednesday.
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"If they don't let it into China, the joke is going to become huge,"
said another commenter.
Taiwan's foreign ministry posted a message on its official Twitter
account on Wednesday in response to the news that the movie would
not be shown in China.
"Taiwan’s OhBear is dismayed at the ban slapped on his cousin
Winnie’s latest film by censors in China," it said, referring to its
tourism mascot 'Oh Bear'. "Make no mistake: All bears are created
equal in Taiwan and (the Christopher Robin) movie is screening
nationwide."
While China's film regulator does not give direct feedback on
specific movies, it has released regulations in the past that say it
bars subversive themes, homosexual content and excessive violence.
In March, the Beijing International Film Festival pulled
award-winging gay romance "Call Me By Your Name" from its programme,
not long after the country's film regulator deemed LGBT content
inappropriate, alongside content that includes bestiality.
In "Christopher Robin", the eponymous hero, now an adult, reunites
with boyhood friend Pooh and others such as Eeyore the donkey and
Piglet.
"It doesn't really matter what they do," said one anonymous Weibo
user, "It's the internet, I can just pirate it anyway."
(Reporting by Lisa Richwine; Additional reporting by Cate Cadell and
Ben Blanchard in Beijing and Brenda Goh in Shanghai; Editing by Sam
Holmes and Muralikumar Anantharaman)
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