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				Tiffany's shares rose 4.2 percent to $135.15 in premarket 
				trading after the company said it expected full-year earnings 
				per share to be between $4.65 and $4.80, up from $4.50-$4.70.
 Under Chief Executive Alessandro Bogliolo, Tiffany has been 
				reaping the benefits of a shift in focus to price-conscious 
				younger clientele by selling less expensive fashion jewelry and 
				introducing high-end everyday home items such as $350 gold 
				straws and $1,500 gold paper clips.
 
 The company also recently unveiled Paper Flowers, its new floral 
				jewelry collection made of platinum and diamonds.
 
 Net sales in the Americas, which accounts for nearly half of the 
				company's total sales, rose 8 percent to $475 million. Sales in 
				Asia Pacific grew 28 percent.
 
 The company traditionally benefits from tourist spending in the 
				United States with its flagship New York store generating almost 
				10 percent of annual sales, but it underlined that the gains 
				this time in both those major regions were driven by spending by 
				locals.
 
 After years of falling sales, mainly due to intense competition 
				from online players such as Blue Nile, Tiffany has been 
				investing significantly to develop its website and boost its 
				marketing and store presentations.
 
 Despite the additional costs generated by those investments, the 
				company's gross margins rose to 64 percent from 62.5 percent a 
				year earlier.
 
 "Tiffany is continuing on its turnaround strategy, posting 
				strong revenue growth," said Instinet analyst Simeon Siegel. 
				"The company has been explicit in its intentions to reinvest 
				into the business, which should be a positive."
 
 Tiffany's same-store sales rose 7 percent excluding the impact 
				of exchange rate fluctuations, above expectations of an increase 
				of 5.73 percent, according to Thomson Reuters I/B/E/S.
 
 The company's net earnings rose 26 percent to $144.7 million in 
				the second quarter ended July 31.
 
 Net sales rose 12.6 percent to $1.08 billion, topping the 
				average analyst estimate of $1.04 billion.
 
 Excluding one-time items, the company earned $1.17 per share, 
				while Wall Street had expected $1.01 per share.
 
 (Reporting by Vibhuti Sharma in Bengaluru; Editing by Arun 
				Koyyur)
 
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