It said footfall on high streets, shopping centers and retail
parks fell by 3.2 percent year-on-year last month - a twelfth
consecutive month of decline.
"This year, amidst all of the other challenges facing retail,
the drop in footfall of 3.2 percent in November was the largest
of any November since Springboard started publishing footfall
data in 2009," said Diane Wehrle, Springboard's marketing and
insights director.
In the week of Black Friday (Nov. 23) itself footfall declined
by 5.5 percent.
Wehrle said the decline was indisputable evidence that Black
Friday delivered no tangible benefit to bricks and mortar
stores.
A string of British store groups have gone out of business or
announced shop closures this year as they battle subdued
consumer spending, rising labor costs, higher property taxes,
growing online competition and uncertainty over Brexit.
Last week industry data showed like-for-like retail sales fell
0.5 percent in November year-on-year - the biggest fall since
October 2017 excluding distortions caused by the timing of
Easter.
Springboard is forecasting that footfall will decline by 4.2
percent in December, a greater drop than the 3.5 percent fall in
December last year.
(Reporting by James Davey, Editing by Paul Sandle)
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