They rose as much as 2.9 percent in midday trade and were up 1.9
percent by 1215 GMT, outperforming their UK peers. The FTSE 100
<.FTSE> was up 1.5 percent.
Chatter about the rumor was mentioned on the Financial Times'
Alphaville markets chatroom.
The chatroom moderator said: "There's a mad story going round
the traps about Amazon going for Morrison ... Looks to me like
wild speculation, but stranger things I guess..."
The supermarket chain has struck wholesale supply deals with
Amazon and is widely seen as a potential takeover target for the
U.S. company as it moves into bricks-and-mortar retailing after
its takeover of Whole Foods.
Morrisons was not immediately available for comment.
(Reporting by Helen Reid, additional reporting by Paul Sandl;
Editing by Josephine Mason)
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