Scientists from Bar-Ilan University near Tel Aviv exposed the
flies to a red light that activated a protein, corazonim (CRZ),
in the abdomen that triggers ejaculation.
Galit Shohat-Ophir, who headed the team, said they then tested
how repeated ejaculation affected the flies’ desires for other
pleasures, such as alcohol-spiked liquid.
Flies that orgasmed, as opposed to a control group that had not
been stimulated, shunned the alcohol, preferring to congregate
in the "red light district" because "it feels good" there, said
Shir Zer Krispil, who led the study.
The scientists, whose research was published in the journal
Current Biology, surmised that substance abuse in humans could
be moderated by other rewards - not necessarily of a sexual
nature - that are naturally available, such as social
interaction or sports.
"In experiences where there is high reward level by natural
reward - alcohol as a drug reward is not valuable," Shohat-Ophir
said.
(Reporting by Elana Ringler; Editing by Jeffrey Heller and
Alison Williams)
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