Ford CEO open to investors in autonomous vehicles but
cautious on VW
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[November 15, 2018]
By Joseph White
MIAMI (Reuters) - Ford Motor Co <F.N> Chief
Executive Jim Hackett told Reuters the automaker is open to investment
by automakers and others in its autonomous vehicle business, but
cautioned that expanding partnerships with German automaker Volkswagen
AG <VOWG_p.DE> <VOWG.DE> is a "delicate dance."
Volkswagen's supervisory board is scheduled to meet on Thursday to
review a 10-year strategic plan assembled by Chief Executive Herbert
Diess that is expected to propose using alliances with rivals to cut
development costs for electric and autonomous vehicles and potentially
other types of vehicles.
Ford and VW have acknowledged they are in discussions. Hackett said on
Wednesday a previously announced partnership to share development of
future light commercial vehicles is “going better than we thought it
would.”
“Herbert and I had a great discussion,” about the commercial vehicle
business, Hackett said. However, Hackett said expanding collaboration to
other areas, such as electric vehicles or consolidation in Latin
America, would have to be done carefully, and no broader deal has been
agreed.
"We compete in a bunch of areas as well," he said.
Ford’s share price has sunk 22 percent this year, reflecting investor
frustration with the company’s pace of rolling out plans for
restructuring money-losing operations in Europe, Latin America and
China, and a strategy for funding investments in autonomous and
electrified vehicles.
Ford earlier this year created a separate unit for its autonomous
vehicle operations, which includes Ford's majority stake in self-driving
car software company Argo AI. Potential investors could put money into
either Ford's autonomous vehicle unit, or Argo, Ford executives said.
Ford and Argo are currently testing vehicles in four cities -- Miami,
Pittsburgh, Detroit and Washington, D.C. Argo Chief Executive Bryan
Salesky said the companies plan to expand the number of test cities in
2019. Ford has said it expects to launch self-driving vehicles for sale
by 2021, when a new vehicle architecture designed specifically for
autonomous systems is expected to be ready.
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FILE PHOTO: Jim Hackett, CEO of Ford Motor Company, listens to an
audience member during the Ford keynote at CES in Las Vegas, Nevada,
U.S. January 9, 2018. REUTERS/Rick Wilking
In the meantime, Ford is testing different ways in which self-driving vehicles
can be used to carry people and goods. In Miami, for example, the company is
collaborating with local businesses to test designs for vehicles that can
deliver food, laundry or flowers. On Wednesday, Ford said it will work with
Walmart Inc <WMT.N> to design automated delivery services.
Signs that the U.S. auto market is heading for a cyclical downturn, coupled with
steel cost increases driven by U.S. tariffs, have ratcheted up pressure on all
three Detroit automakers.
General Motors Co <GM.N> Chief Executive Mary Barra last month turned up
pressure by launching a sweeping cost-cutting program, including offering
buyouts to 18,000 North American salaried staff, and warning of outright layoffs
if not enough employees leave.
Since May, GM and its Cruise self-driving car unit have landed $5 billion in
investment commitments from Japan’s SoftBank Group Corp <9984.T> and Honda Motor
Co Ltd <7267.T> to develop a robot taxi service.
Hackett acknowledged investor concerns, but said he wants to be sure that Ford
has worked out how to redesign its business before cutting anything.
“Hacking off limbs of the organization gets you nowhere,” he said.
(Reporting by Joe White; Editing by Tom Brown)
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