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			 Parents seem to make decisions in an "echo chamber" of information 
			that reinforces their beliefs about flu vaccines, the co-directors 
			of the National Poll on Children's Health write in the report on 
			their latest survey. 
 "It's important to recognize that the universal vaccine offers 
			protection not just for the individual but for the spread of disease 
			in the community, especially among the more vulnerable such as young 
			kids, older adults, and those with autoimmune issues," said Sarah 
			Clark of the University of Michigan Child Health Evaluation and 
			Research Center in Ann Arbor. Clark co-directs the C.S. Mott 
			Children's Hospital poll.
 
 In 2010, the Centers for Disease Control and Prevention (CDC) 
			launched a universal influenza immunization recommendation for 
			everyone over age 6 months. However, more than 180 children in the 
			U.S. died from influenza complications last year. And last flu 
			season, less than 60 percent of U.S. kids received a flu vaccine, 
			the poll report notes.
 
 
			 
			"We're seeing that parents of older kids or teens who didn't grow up 
			with the recommendation of getting a flu vaccine every year don't 
			recognize it as an annual habit," Clark told Reuters Health in a 
			phone interview. "They see the flu vaccine as something for old 
			people."
 
 In October, Clark and colleagues surveyed a nationally 
			representative sample of 1,977 parents with at least one child under 
			age 18 about their intentions for getting their children the flu 
			vaccine, as well as their sources of information about the flu 
			vaccine.
 
 About two-thirds of parents said their child would get the flu 
			vaccine this year, and 77 percent said their child's healthcare 
			provider "strongly" or "mostly" recommended the vaccine. In 
			contrast, 21 percent said they didn't remember their doctor making a 
			recommendation, and 2 percent said their child's doctor recommended 
			against the vaccine.
 
 When making decisions about the vaccine, nearly half of parents said 
			they follow the recommendations given by their child's doctor, and 
			38 percent said they make decisions based on what they read or hear. 
			Among those who said they followed the doctor's advice, 87 percent 
			said they would vaccinate their kids this year. Among those who said 
			they make their own decision based on what they read and hear, just 
			54 percent planned to vaccinate their child.
 
			
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			Compared to parents who didn't plan to vaccinate, those who said 
			their child would get the vaccine this year also reported four times 
			more information sources that were positive about the childhood flu 
			vaccine, including comments from a doctor, family, friends, other 
			parents, parenting books and magazines, and websites. 
			In contrast, those who said their child wouldn't get the vaccine 
			this year reported seven times more sources that were negative about 
			the vaccine and made them question whether to get it for their 
			child. These typically included family, friends, other parents and 
			websites.
 "We expected to see more of a balance, but that's an overwhelming 
			volume of negative sources," Clark said. "We're not getting the 
			expert opinion or science communicated, which ends up with parents 
			hearing only one viewpoint and not being able to come to an informed 
			decision."
 
			Clark and colleagues are continuing to analyze the poll data for 
			more details and plan to distribute updates to doctors around the 
			country, as well as to the CDC. If more pediatricians talk about the 
			importance of the flu vaccine, how it is created, how it works and 
			how it protects a community at large, more parents may feel 
			knowledgeable and comfortable about their child receiving it, she 
			added.
 "When I give talks to doctors, I tell them to stop recommending the 
			flu vaccine and start insisting on it," said Dr. Bill Schaffner of 
			Vanderbilt University Medical Center in Nashville, Tennessee, who 
			wasn't involved with the poll.
 
 Schaffner and colleagues are seeing more children with complications 
			from the flu arrive at the emergency department in recent years. 
			Even kids who are typically healthy sometimes end up in the 
			intensive care unit within 24 hours of experiencing symptoms, he 
			said.
 
			
			 
			
 "When you have diabetes or high blood pressure, doctors don't say 
			you ought to consider getting treatment, they prescribe the 
			medication," he told Reuters Health by phone. "This time of year, 
			the same should be true for flu vaccines."
 
 SOURCE: https://bit.ly/2Q8z1od Mott Poll Report, online November 19, 
			2018.
 
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