Box Office: 'Halloween' slashes franchise record with $77.5 million launch

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[October 22, 2018]   By Rebecca Rubin

LOS ANGELES (Variety.com) - "Halloween" made a killing in North America, earning $77.5 million when the slasher film launched in 3,928 locations.

David Gordon Green's "Halloween," a direct sequel to John Carpenter's 1978 classic, obliterated the franchise record opening of $26 million, previously held by the 2007 Rob Zombie reboot. "Halloween" also notched the second-best start for an R-rated horror film following "It's" $123 million launch. It also landed the second-highest debut for an October release, set earlier this month by "Venom" with $80 million.

Overseas, "Halloween" generated $14.3 million from 23 markets for a global start of $91.8 million. "Halloween" cost just $10 million, marking another win for Jason Blum and Blumhouse Productions, who co-financed the film with Miramax. "Halloween" surpassed "Paranormal Activity 3" ($52.5 million) for the best debut to date for Blumhouse.
 


"I am enormously proud of this film," Jason Blum said in a statement. "'Halloween' brings the franchise back to life in a fresh, relevant and fun way that is winning over fans and critics alike." Universal's "Halloween" is the 11th installment in the series, five of which have starred Jamie Lee Curtis as iconic avenging babysitter Laurie Strode, who is now a grandmother in the newest take. "Halloween" is now Curtis' biggest opening to date, as well as the best horror opening with a female lead. It's also the biggest launch ever with a female lead over 55 years old.

Carpenter returned to executive produce and compose the score for the R-rated thriller. The follow-up has garnered some of the best reviews for a series entry yet. While the last few iterations have been panned, "Halloween" holds a 80 percent average on Rotten Tomatoes and a B+ CinemaScore.

Meanwhile, Fox expanded YA drama "The Hate U Give" to 2,303 screens. It picked up a solid $7.5 million, taking its total earnings to $10.5 million.

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October's box office receipts continue to impress as "Venom" and "A Star Is Born" deliver healthy numbers in their third outings. After "Venom's" two-week reign atop domestic box office charts, Sunday estimates show Sony's superhero movie led by Tom Hardy was narrowly defeated by Lady Gaga and Bradley Cooper's "A Star Is Born" for second place. "A Star Is Born" pocketed another $19.3 million, while "Venom" follows close behind with $18.1 million for solid domestic totals of $126 million and $171 million, respectively.

"Goosebumps 2: Haunted Halloween" also cashed in on the spooky spirit, picking up $9.7 million to land in fourth place. That brings its North American tally to $28 million. Rounding out the top five is Universal's "First Man," which notched $8.5 million this weekend for a total of $30 million. Damien Chazelle's space epic, which holds a $60 million price tag, dropped roughly 46 percent in its second frame.

At the specialty box office, Jonah Hill's directorial debut, "Mid90s" secured the best screen average this weekend with a massive $62,375 from four theaters, a total of $249,000. A24's coming-of-age skateboarding drama expands nationwide next weekend.

Elsewhere, Fox Searchlight's "Can You Ever Forgive Me?," starring Melissa McCarthy, generated $150,000 when it opened in five locations, averaging a huge $30,000 per screen.

Another surprisingly strong showing puts October 54.5 percent ahead of the same frame last year, as well as 12 percent ahead of 2014's record month, according to comScore. The 2018 box office remains up 10.6 percent compared to the previous year.

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