Kraft Heinz sees rising costs, still weighing M&A deal:
CEO
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[September 08, 2018]
By Trevor Hunnicutt and Melissa Fares
NEW YORK (Reuters) - Kraft Heinz Co is
feeling the pinch from trade conflicts and rising costs, but is still
willing to consider an acquisition to fuel growth, its chief executive
officer said on Friday.
CEO Bernardo Hees said in an interview that the maker of Heinz ketchup
and Maxwell House coffee is "being hurt" by retaliation over U.S. steel
and aluminum tariffs, which Canada responded to by slapping taxes on
goods ranging from sauces to coffee. Kraft Heinz has described coffee as
one of its key commodities in the United States and Canada.
Hees said the company and food industry was seeking exemptions from the
tariffs on specific products.
Febreze and Gillette manufacturer Procter & Gamble Co told Reuters in
July that some of its products sold in Canada would be affected by the
tariffs as well.
Canada's top trade negotiator and her U.S. counterpart started a third
day of talks to save the North American Free Trade Agreement on Friday
as differences between the two sides appeared to have narrowed.
Yet the trade conflict is adding to the pressures on Hees and industry
peers trying to fatten profits even as consumers change their eating
habits and U.S. inflation perks up.
Kraft Heinz topped quarterly profit and revenue estimates when it
reported results last month as it raised product prices and posted
higher-than-expected U.S. sales for the first time in several quarters.
Hees nonetheless said cost pressures are creeping up from labor to
transportation, oil and plastic packaging. He did not specify how much
he expected costs to hit the company's earnings, saying that consumption
and other economic trends are "really on the right foot."
"That's why for us to have an agreement on this - it would be very
positive," Hees said of U.S.-Canada trade negotiations. "In reality it
takes the uncertainty out so we can invest for the long run."
Many analysts believe Kraft Heinz, controlled by Brazil's 3G Capital and
Warren Buffett's Berkshire Hathaway Inc, should include an acquisition
among those investments.
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Bernardo Hees, chief executive of Kraft Heinz Co. and a partner at
Brazilian firm 3G Capital, at the Berkshire annual shareholder
weekend in Omaha, Nebraska, U.S., May 4, 2018. REUTERS/Jonathan
Stempel/File Photo
Hees is a partner at 3G, which is known for engineering big mergers, such as the
creation of Restaurant Brands International Inc by combining Burger King with
Canada's Tim Hortons, and then imposing draconian cost cuts.
Since peaking on Feb. 17, 2017, Kraft Heinz shares have fallen more than 40
percent. The S&P 500 rose 22 percent in the same period. Hees has said the stock
market will take care of itself if the company delivers.
The company's potential acquisition targets are getting cheaper and, arguably,
more vulnerable. The S&P 500 Packaged Foods & Meats index is down 9 percent this
year.
One possible acquisition target, Campbell Soup Co, is fighting off a proxy fight
by billionaire investor Daniel Loeb's Third Point LLC. Loeb is moving to remove
Campbell's entire board just one week after Campbell unveiled a strategic
review, deciding to sell two businesses.
While Kraft Heinz had considered a Campbell acquisition in the past, it was not
currently exploring a bid, a source told Reuters in August.
Asked about the subject, Hees declined to comment on Campbell but said
valuations are more attractive than 12 months ago.
"If there would be more consolidation for the industry, we'd like to be a force
behind it," he said, noting that the company would be disciplined.
"We like strong brands, we like business that can travel, and we like businesses
that have synergies, that can be reinvested behind brands, product and people.
When we find a combination of that, we tend to move very fast."
(Reporting by Trevor Hunnicutt and Melissa Fares; Additional reporting by Greg
Roumeliotis; Editing by Richard Chang)
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