The
sale marks the first time the network, one of the biggest
Russian-language broadcasters outside of Russia, will be
majority owned by a foreign shareholder, a spokesman said.
The network was owned by Ruslan Sokolov since 2012 and
Israyelyan, an entertainment industry entrepreneur and chief
executive of the Muse Lifestyle Group, has bought Sokolov's
entire stake, the spokesman said.
RTVI, which broadcasts in Russian in more than 50 countries
including the United States, said it plans to open bureaus in
Washington and California, focusing on programming for Russian
diaspora communities.
"There are nearly 7 million Russian-speaking people living in
the United States today, who are interested in original
high-quality content in their native language," Israyelyan, who
has Armenian heritage, said in a statement.
"I see further business expansion opportunities on the West
Coast, in attracting a new generation of viewers seeking to
preserve its ties with the Russian culture and agenda," he
added.
(Writing by Polina Ivanova; Editing by Susan Fenton)
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