The
General Data Protection Regulation (GDPR) gives new powers to
privacy enforcers, allowing them to levy fines of up to 4
percent of global revenue or 20 million euros ($23 million),
whichever is higher.
Last week, the French data protection watchdog slapped a 50
million euro fine on Alphabet-owned Google for failing to
properly obtain users' consent for personalized ads, the largest
sanction under GDPR rules to date.
More penalties could come as Europeans become more aware of
their rights, EU digital chief Andrus Ansip, European Commission
Vice President Frans Timmermans, EU justice chief Vera Jourova
and EU digital economy commissioner Mariya Gabriel said in a
joint statement.
"What is at stake is not only the protection of our privacy, but
also the protection of our democracies and ensuring the
sustainability of our data-driven economies," they said.
The majority of the complaints focused on telemarketing,
promotional emails and video surveillance by closed-circuit
televisions. Privacy regulators have opened 225 investigations
to date.
($1 = 0.8821 euros)
(Reporting by Foo Yun Chee; Editing by Mark Potter)
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